THE SOLLINAW JOURNAL
How to choose a men’s fragrance for work, dates and everyday life
Choose by scent and occasion, with room for your own taste

Where should you start with men’s fragrance?
Fresh, woody, floral and clean scents can all be starting points Your routine, preferred sweetness and how noticeable you want to be are more useful than a stereotype of masculinity
Work: consider the distance between people
For offices and shared transport, try scents and amounts that feel comfortable to you and those nearby A fresh note description does not automatically mean a fragrance is subtle
Woods are not one single smell
You might enjoy dry wood, or prefer a softer, slightly sweet impression Record what feels too sweet, too heavy or too similar to a cleaning product Specific dislikes make a conversation about fragrance easier
Dates and gatherings
An occasion does not require the strongest bottle you can find Choose something you enjoy spending time with, then consider how it feels when another person is close A fragrance cannot guarantee attraction
Buying a gift? Ask about existing habits
A favourite bottle, the occasions he wears it and the smells he avoids are useful clues If you do not know, explore the choices together or ask whether sampling is available Jo Malone London also describes fragrance as something people of different genders can wear Let your nose, rather than a gender label, guide the final choice